adidas
Brand Score A+26 products · 10 categories · Avg 4.63★ · 378,238 reviews
Price range $16 – $60
Last analyzed: August 12, 2026
Quick Take on adidas
Score: A+- •Nearly every product (100%) earns 4+ stars — this brand rarely disappoints
- •378K real buyer reviews — one of the most vetted brands in Athletic Socks
- •Spans 10 product categories, strongest in Athletic Socks
adidas Excelerator School Backpack
4.8★ with 4.3K reviews — top-rated in School Backpacks
Brand Score: A+
A+ in Athletic Socks — adidas's 26 products average 4.63★ across 10 categories, with Athletic Socks as the strongest line (4.64★ avg).
adidas earns a Brand Score of A+ on Mubboo, based on analysis of 26 products across 10 categories. Quality consistency (100/100) is the brand's strongest dimension, with 100% of products rated 4 stars or above. Market presence (83/100) is the area with the most room for improvement. adidas's primary strength is in Athletic Socks, where it averages 4.64★.
How we calculate Brand Score
Quality Consistency (40%): percentage of products rated 4+ stars
Market Presence (25%): total review volume, log-scaled
Value Positioning (20%): average price vs category average
Category Depth (15%): number of active product categories
Based on 26 adidas products available to US shoppers · last analyzed August 12, 2026.
How adidas Compares
adidas | Most Popular Saucony | |
|---|---|---|
| Avg Rating | 4.63★ | 4.65★ |
| Total Reviews | 378,238 | 281,277 |
| Avg Price | $33 | $15 |
| Brand Score | A+ | A- |
Show more details
| Products | 26 | 4 |
| Quality Rate | 100% | 100% |
| Categories | 10 | 1 |
adidas
Avg Rating: 4.63★
Reviews: 378,238
Avg Price: $33
100% rated 4+★
Our Top 3 from adidas
adidas Excelerator School Backpack
4.8★ with 4.3K reviews — top-rated in School Backpacks
adidas Unisex Rivalry Soccer Socks
4.7★ with 22K reviews — top-rated in american football
adidas Mens Athletic Cushioned Crew Socks
4.6★ with 50K reviews — top-rated in Athletic Socks
Where adidas Is Strongest
Athletic Socks
View all →
Casual Socks
View all →
What You'll Spend on adidas
Most adidas products fall between $16 and $60.
adidas prices in line with the category average — a balanced mix of cost and quality.
What People Say About adidas
Aggregated from review themes across 17 adidas products.
- Comfort
- Durability
- Fit
- Exceptional Comfort
- Sizing may run small
- Difficult packaging
- Slight discomfort after extended wear
Expert Coverage
20 adidas products have coverage from independent expert publications: Nbcnews Select, Outdoorgearlab, Deadsoxy, Footwind.Net. Source links in References.
Where to Buy adidas
adidas products are available on Amazon — 26 products across 10 categories.
Browse adidas on Amazon →Featured in Our Reviews
Brand Bottom Line
- Brand Score
- A+
- Best Product
- Excelerator School Backpack ($49) Buy on Amazon →
- Price Level
- Mid-range — near category average
- Quality
- 100% of products rated 4+★
- Best For
- Value-focused buyers who still want reliability
- Alternatives
- Saucony (Score A-)
Consistent ratings and fair prices make adidas a low-risk pick. Start with the Excelerator School Backpack.
Frequently Asked Questions
Is adidas a good brand?
adidas earns a Brand Score of A+ on Mubboo. 100% of its 26 products are rated 4 stars or above, which puts it among the most consistent brands in Athletic Socks. The main consideration is pricing — adidas products average $36, in line with the category average.
What is the best adidas product to buy?
Based on 4.3K reviews and a Mubboo Score of A, the Excelerator School Backpack ($49) is adidas's top pick. For a budget option, the Unisex Rivalry Soccer Socks ($16) delivers 4.7★ at 67% of the cost.
Is adidas worth the premium price?
adidas prices close to the category average ($36 vs $39), so you're not paying a brand premium.
adidas vs Saucony: which is better?
adidas scores A+ vs Saucony's A-. adidas trails slightly on rating (4.63★ vs 4.65★), while Saucony has fewer total reviews (281K vs 378K).
Sources & References
Mubboo may earn a commission on purchases made through affiliate links. This does not affect our Brand Score, product rankings, or editorial judgments.