Brother

Brother

Brand Score A-

29 products · 4 categories · Avg 4.41★ · 113,176 reviews

Price range $25$700

Last analyzed: June 9, 2026

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Quick Take on Brother

Score: A-
✅ Why buy Brother
  • Nearly every product (93%) earns 4+ stars — this brand rarely disappoints
  • Backed by 113K reviews from verified buyers — extensive real-world testing
  • A specialist in Printer Toner (4.7★ average) rather than a generalist
💡 Our top pick from Brother
TN760 2-Pack High-Yield Toner Cartridge

Brother TN760 2-Pack High-Yield Toner Cartridge

4.7 (34,531 reviews) · Score A+

4.7★ with 35K reviews — top-rated in Printer Toner

Full Analysis →

Brand Score: A-

A- in Printer Toner — Brother's 29 products average 4.41★ across 4 categories, with Printer Toner as the strongest line (4.7★ avg).

Quality93/100
Presence75/100
Value89/100
Depth50/100

Brother earns a Brand Score of A- on Mubboo, based on analysis of 29 products across 4 categories. Quality consistency (93/100) is the brand's strongest dimension, with 93% of products rated 4 stars or above. Category depth (50/100) is the area with the most room for improvement. Brother's primary strength is in Printer Toner, where it averages 4.7★.

How we calculate Brand Score

Quality Consistency (40%): percentage of products rated 4+ stars

Market Presence (25%): total review volume, log-scaled

Value Positioning (20%): average price vs category average

Category Depth (15%): number of active product categories

Based on 29 Brother products · last analyzed June 9, 2026.

How Brother Compares

This Brand

Brother

A-

Avg Rating: 4.41

Reviews: 113,176

Avg Price: $187

93% rated 4+★

Most Popular

HP

B

Avg Rating: 4.68

Reviews: 24,245

Avg Price: $125

100% rated 4+★

View brand →

Our Top 3 from Brother

🏆 Best Overall
TN760 2-Pack High-Yield Toner Cartridge

Brother TN760 2-Pack High-Yield Toner Cartridge

4.7 (34,531 reviews) · Score A+

4.7★ with 35K reviews — top-rated in Printer Toner

Full Analysis →
💰 Best Value
P-Touch PT-N10 Personal Handheld Label Maker

Brother P-Touch PT-N10 Personal Handheld Label Maker

4.4 (2,158 reviews) · Score A-

4.4★ with 2.2K reviews — a solid choice in Label Makers

Full Analysis →
🔥 Most Popular
TN450 High-Yield Toner Cartridge

Brother TN450 High-Yield Toner Cartridge

4.7 (17,808 reviews) · Score A+

4.7★ with 18K reviews — top-rated in Printer Toner

Full Analysis →

Where Brother Is Strongest

Printer Toner
4.7★ avg
4 products
Label Makers
4.53★ avg
13 products
Laser Printers
4.31★ avg
8 products
Inkjet Printers
3.95★ avg
4 products

Printer Toner

View all →
TN760 2-Pack High-Yield Toner Cartridge
TN760 2-Pack High-Yield Toner Cartridge
$176
Buy on Amazon
TN450 High-Yield Toner Cartridge
TN450 High-Yield Toner Cartridge
$71
Buy on Amazon
Genuine TN830XL 2PK Black High Yield Printer Toner
Genuine TN830XL 2PK Black High Yield Printer Toner
$176
Buy on Amazon
Genuine TN830XL Black High Yield Printer Toner
Genuine TN830XL Black High Yield Printer Toner
$98
Buy on Amazon

Label Makers

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P-Touch Monochrome Label Maker
P-Touch Monochrome Label Maker
$100
Buy on Amazon
P-Touch PTD220 Home/Office Everyday Label Maker
P-Touch PTD220 Home/Office Everyday Label Maker
$45
Buy on Amazon
PT-M95 P-Touch Monochrome Label Maker Bundle
PT-M95 P-Touch Monochrome Label Maker Bundle
$45
Buy on Amazon
P-Touch
P-Touch
$70
Buy on Amazon
P-touch CUBE Plus Bluetooth Label Maker
P-touch CUBE Plus Bluetooth Label Maker
$100
Buy on Amazon
P-Touch PT-N10 Personal Handheld Label Maker
P-Touch PT-N10 Personal Handheld Label Maker
$25
Buy on Amazon

What You'll Spend on Brother

Most Brother products fall between $25 and $700.

Printer Toner: Brother averages $131, the category average is $95about $36 more
Label Makers: Brother averages $80, the category average is $55about $25 more
Laser Printers: Brother averages $347, the category average is $302about $45 more

Brother prices in line with the category average — a balanced mix of cost and quality.

What People Say About Brother

Aggregated from review themes across 29 Brother products.

Buyers frequently highlight
  • Print quality and consistency
  • Long-lasting, high page yield
  • Reliable, no issues, works as expected
  • Excellent print quality
Common concerns
  • High upfront cost
  • Page yield below advertised / premature low-toner warning
  • Challenging WiFi setup and connectivity issues

Expert Coverage

18 Brother products have coverage from independent expert publications: Wirecutter, Techradar. Source links in References.

Where to Buy Brother

Brother products are available on Amazon — 29 products across 4 categories.

Browse Brother on Amazon →

Featured in Our Reviews

Brand Bottom Line

Brand Score
A-
Best Product
TN760 2-Pack High-Yield Toner Cartridge ($176) Buy on Amazon →
Price Level
Mid-range — near category average
Quality
93% of products rated 4+★
Best For
Value-focused buyers who still want reliability
Alternatives
HP (Score B)

Consistent ratings and fair prices make Brother a low-risk pick. Start with the TN760 2-Pack High-Yield Toner Cartridge.

Frequently Asked Questions

Is Brother a good brand?

Brother earns a Brand Score of A- on Mubboo. 93% of its 29 products are rated 4 stars or above, which puts it among the most consistent brands in Printer Toner. The main consideration is pricing — Brother products average $187, $29 above the category average.

What is the best Brother product to buy?

Based on 35K reviews and a Mubboo Score of A+, the TN760 2-Pack High-Yield Toner Cartridge ($176) is Brother's top pick. For a budget option, the P-Touch PT-N10 Personal Handheld Label Maker ($25) delivers 4.4★ at 86% of the cost.

Is Brother worth the premium price?

Brother averages $29 more than the typical Printer Toner product. Whether that's worth it depends on what you prioritize: the brand delivers consistent quality (93% rated 4+★), which reduces the risk of buyer's remorse.

Brother vs HP: which is better?

Brother scores A- vs HP's B. Brother trails slightly on rating (4.41★ vs 4.68★), while HP has fewer total reviews (24K vs 113K).

Sources & References

Product data29 Brother products tracked via Amazon/Keepa · last refreshed June 9, 2026.
Pricing514,606 price snapshots across the catalog · includes Amazon + official store where available.
Community sentimentAmazon verified reviews, aggregated from 29 products.
Expert reviews18 products carry coverage from Wirecutter, RTINGS, CNET where available.
Methodology — Mubboo Brand Score v1.0: Quality (40%) · Presence (25%) · Value (20%) · Depth (15%).
Last analyzed: June 9, 2026 · updated automatically every 24 hours via ISR.

Mubboo may earn a commission on purchases made through affiliate links. This does not affect our Brand Score, product rankings, or editorial judgments.