INSIGNIA
Brand Score A-5 products · 2 categories · Avg 4.38★ · 20,120 reviews
Price range $80 – $240
Last analyzed: June 17, 2026
Browse products ↓Quick Take on INSIGNIA
Score: A-- •100% of products carry a 4-star rating or higher — exceptionally consistent
- •20K buyer reviews across the lineup — a well-established track record
- •A specialist in 4K TVs (4.43★ average) rather than a generalist
- •Priced below the category average — verify individual specs match your needs before buying
- •A narrow lineup (2 categories) — limited options if you want range
INSIGNIA 50" Class F50 Series LED 4K UHD Smart Fire TV
4.4★ with 9.4K reviews — a solid choice in 4K TVs
Brand Score: A-
A- in 4K TVs — INSIGNIA's 5 products average 4.38★ across 2 categories, with 4K TVs as the strongest line (4.43★ avg).
INSIGNIA earns a Brand Score of A- on Mubboo, based on analysis of 5 products across 2 categories. Quality consistency (100/100) is the brand's strongest dimension, with 100% of products rated 4 stars or above. Category depth (25/100) is the area with the most room for improvement. INSIGNIA's primary strength is in 4K TVs, where it averages 4.43★.
How we calculate Brand Score
Quality Consistency (40%): percentage of products rated 4+ stars
Market Presence (25%): total review volume, log-scaled
Value Positioning (20%): average price vs category average
Category Depth (15%): number of active product categories
Based on 5 INSIGNIA products · last analyzed June 17, 2026.
How INSIGNIA Compares
INSIGNIA | Most Popular TCL | Highest Rated Hisense | Best Value Samsung | |
|---|---|---|---|---|
| Avg Rating | 4.38★ | 4.39★ | 4.45★ | 4.37★ |
| Total Reviews | 20,120 | 27,595 | 8,223 | 19,069 |
| Avg Price | $149 | $740 | $1014 | $893 |
| Brand Score | A- | B+ | B | B+ |
Show more details
| Products | 5 | 7 | 12 | 17 |
| Quality Rate | 100% | 100% | 100% | 100% |
| Categories | 2 | 1 | 1 | 1 |
INSIGNIA
Avg Rating: 4.38★
Reviews: 20,120
Avg Price: $149
100% rated 4+★
Our Top 3 from INSIGNIA
INSIGNIA 50" Class F50 Series LED 4K UHD Smart Fire TV
4.4★ with 9.4K reviews — a solid choice in 4K TVs
INSIGNIA 55-inch Class QF Series LED 4K UHD QLED Smart Fire
4.5★ with 1K reviews — top-rated in 4K TVs
INSIGNIA 43" Class F50 Series LED 4K UHD Smart Fire TV
4.4★ with 9.4K reviews — a solid choice in 4K TVs
Where INSIGNIA Is Strongest
4K TVs
View all →analog to digital dtv converters
What You'll Spend on INSIGNIA
Most INSIGNIA products fall between $80 and $240.
INSIGNIA sits below the category average on price — a value-focused brand. Check individual specs to confirm fit.
What People Say About INSIGNIA
Aggregated from review themes across 5 INSIGNIA products.
- Picture quality
- Value for price
- Easy setup
- Affordable cable-cutting solution
- Sluggish smart TV interface or intrusive setup
- Remote control lag or design flaws
- Occasional black screen or connectivity issues
Expert Coverage
3 INSIGNIA products have coverage from independent expert publications: Wirecutter. Source links in References.
Where to Buy INSIGNIA
INSIGNIA products are available on Amazon — 5 products across 2 categories.
Browse INSIGNIA on Amazon →Featured in Our Reviews
Brand Bottom Line
- Brand Score
- A-
- Best Product
- 50" Class F50 Series LED 4K UHD Smart Fire TV ($180) Buy on Amazon →
- Price Level
- Budget — below category average
- Quality
- 100% of products rated 4+★
- Best For
- Value-focused buyers who still want reliability
- Alternatives
- TCL (Score B+) · Hisense (Score B)
Consistent ratings and fair prices make INSIGNIA a low-risk pick. Start with the 50" Class F50 Series LED 4K UHD Smart Fire TV.
Frequently Asked Questions
Is INSIGNIA a good brand?
INSIGNIA earns a Brand Score of A- on Mubboo. 100% of its 5 products are rated 4 stars or above, which puts it among the most consistent brands in 4K TVs. The main consideration is pricing — INSIGNIA products average $149, $382 below the category average.
What is the best INSIGNIA product to buy?
Based on 9.4K reviews and a Mubboo Score of A+, the 50" Class F50 Series LED 4K UHD Smart Fire TV ($180) is INSIGNIA's top pick. For a budget option, the 55-inch Class QF Series LED 4K UHD QLED Smart Fire ($240) delivers 4.5★ at -33% of the cost.
Is INSIGNIA worth the premium price?
INSIGNIA prices close to the category average ($149 vs $531), so you're not paying a brand premium.
INSIGNIA vs TCL: which is better?
INSIGNIA scores A- vs TCL's B+. INSIGNIA trails slightly on rating (4.38★ vs 4.39★), while TCL has more total reviews (28K vs 20K).
Sources & References
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