Neutrogena
Brand Score A10 products · 4 categories · Avg 4.65★ · 284,539 reviews
Price range $2 – $36
Last analyzed: June 20, 2026
Browse products ↓Quick Take on Neutrogena
Score: A- •100% of products carry a 4-star rating or higher — exceptionally consistent
- •Backed by 285K reviews from verified buyers — extensive real-world testing
- •A specialist in makeup remover (4.7★ average) rather than a generalist
- •Priced below the category average — verify individual specs match your needs before buying
Neutrogena Makeup Remover Micellar Wipes
4.8★ with 120K reviews — top-rated in makeup remover
Brand Score: A
A in makeup remover — Neutrogena's 10 products average 4.65★ across 4 categories, with makeup remover as the strongest line (4.7★ avg).
Neutrogena earns a Brand Score of A on Mubboo, based on analysis of 10 products across 4 categories. Quality consistency (100/100) is the brand's strongest dimension, with 100% of products rated 4 stars or above. Category depth (50/100) is the area with the most room for improvement. Neutrogena's primary strength is in makeup remover, where it averages 4.7★.
How we calculate Brand Score
Quality Consistency (40%): percentage of products rated 4+ stars
Market Presence (25%): total review volume, log-scaled
Value Positioning (20%): average price vs category average
Category Depth (15%): number of active product categories
Based on 10 Neutrogena products · last analyzed June 20, 2026.
How Neutrogena Compares
Neutrogena | Most Popular Garnier | Highest Rated NOVEHA | Best Value Bioderma | |
|---|---|---|---|---|
| Avg Rating | 4.65★ | 4.71★ | 4.65★ | 4.63★ |
| Total Reviews | 284,539 | 179,093 | 14,567 | 70,429 |
| Avg Price | $11 | $10 | $48 | $29 |
| Brand Score | A | A- | C+ | B |
Show more details
| Products | 10 | 7 | 4 | 3 |
| Quality Rate | 100% | 100% | 100% | 100% |
| Categories | 4 | 1 | 1 | 1 |
Neutrogena
Avg Rating: 4.65★
Reviews: 284,539
Avg Price: $11
100% rated 4+★
Our Top 3 from Neutrogena
Neutrogena Makeup Remover Micellar Wipes
4.8★ with 120K reviews — top-rated in makeup remover
Neutrogena Make-Up Remover Cleansing Towelettes
4.7★ with 8.3K reviews — top-rated in makeup remover
Neutrogena Makeup Remover Towelettes
4.8★ with 73K reviews — top-rated in makeup remover
Where Neutrogena Is Strongest
makeup remover
shampoo and conditioner
What You'll Spend on Neutrogena
Most Neutrogena products fall between $2 and $36.
Neutrogena sits below the category average on price — a value-focused brand. Check individual specs to confirm fit.
What People Say About Neutrogena
Aggregated from review themes across 10 Neutrogena products.
- Effective makeup removal even waterproof
- Gentle and suitable for sensitive skin
- Leaves skin clean, refreshed, and non-greasy
- Fast and effective relief from dandruff and scalp issues
- Wipes can dry out if not sealed properly
- May require extra effort for waterproof or stubborn makeup
- Medicated formulas can severely dry out hair if not paired with a heavy conditioner
Where to Buy Neutrogena
Neutrogena products are available on Amazon — 10 products across 4 categories.
Browse Neutrogena on Amazon →Brand Bottom Line
- Brand Score
- A
- Best Product
- Makeup Remover Micellar Wipes ($10) Buy on Amazon →
- Price Level
- Budget — below category average
- Quality
- 100% of products rated 4+★
- Best For
- Value-focused buyers who still want reliability
- Alternatives
- Garnier (Score A-) · NOVEHA (Score C+)
Consistent ratings and fair prices make Neutrogena a low-risk pick. Start with the Makeup Remover Micellar Wipes.
Frequently Asked Questions
Is Neutrogena a good brand?
Neutrogena earns a Brand Score of A on Mubboo. 100% of its 10 products are rated 4 stars or above, which puts it among the most consistent brands in makeup remover. The main consideration is pricing — Neutrogena products average $11, $8 below the category average.
What is the best Neutrogena product to buy?
Based on 120K reviews and a Mubboo Score of A+, the Makeup Remover Micellar Wipes ($10) is Neutrogena's top pick. For a budget option, the Make-Up Remover Cleansing Towelettes ($2) delivers 4.7★ at 80% of the cost.
Is Neutrogena worth the premium price?
Neutrogena prices close to the category average ($11 vs $19), so you're not paying a brand premium.
Neutrogena vs Garnier: which is better?
Neutrogena scores A vs Garnier's A-. Neutrogena trails slightly on rating (4.65★ vs 4.71★), while Garnier has fewer total reviews (179K vs 285K).
Sources & References
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