SOJOS

SOJOS

Brand Score B+

8 products · 1 categories · Avg 4.5★ · 33,970 reviews

Price range $14$17

Last analyzed: June 6, 2026

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Quick Take on SOJOS

Score: B+
✅ Why buy SOJOS
  • 100% of products carry a 4-star rating or higher — exceptionally consistent
  • 34K buyer reviews across the lineup — a well-established track record
  • A specialist in Sunglasses (4.5★ average) rather than a generalist
⚠️ Keep in mind
  • Priced below the category average — verify individual specs match your needs before buying
  • A narrow lineup (1 category) — limited options if you want range
💡 Our top pick from SOJOS
Small Round Classic Polarized Sunglasses

SOJOS Small Round Classic Polarized Sunglasses

4.4 (19,168 reviews) · Score A+

4.4★ with 19K reviews — a solid choice in Sunglasses

Full Analysis →

Brand Score: B+

B+ in Sunglasses — SOJOS's 8 products average 4.5★ across 1 category, with Sunglasses as the strongest line (4.5★ avg).

Quality100/100
Presence68/100
Value100/100
Depth13/100

SOJOS earns a Brand Score of B+ on Mubboo, based on analysis of 8 products across 1 category. Quality consistency (100/100) is the brand's strongest dimension, with 100% of products rated 4 stars or above. Category depth (13/100) is the area with the most room for improvement. SOJOS's primary strength is in Sunglasses, where it averages 4.5★.

How we calculate Brand Score

Quality Consistency (40%): percentage of products rated 4+ stars

Market Presence (25%): total review volume, log-scaled

Value Positioning (20%): average price vs category average

Category Depth (15%): number of active product categories

Based on 8 SOJOS products · last analyzed June 6, 2026.

How SOJOS Compares

This Brand

SOJOS

B+

Avg Rating: 4.5

Reviews: 33,970

Avg Price: $15

100% rated 4+★

Most Popular

KALIYADI

A-

Avg Rating: 4.52

Reviews: 111,021

Avg Price: $16

100% rated 4+★

View brand →
Highest Rated

goodr

B+

Avg Rating: 4.73

Reviews: 17,158

Avg Price: $33

100% rated 4+★

View brand →
Best Value

suoso

B+

Avg Rating: 4.53

Reviews: 6,477

Avg Price: $23

100% rated 4+★

View brand →

Our Top 3 from SOJOS

🏆 Best Overall
Small Round Classic Polarized Sunglasses

SOJOS Small Round Classic Polarized Sunglasses

4.4 (19,168 reviews) · Score A+

4.4★ with 19K reviews — a solid choice in Sunglasses

Full Analysis →
💰 Best Value
Retro Oval Sunglasses

SOJOS Retro Oval Sunglasses

4.6 (1,535 reviews) · Score A

4.6★ with 1.5K reviews — top-rated in Sunglasses

Full Analysis →
🔥 Most Popular
Retro Aviator Sunglasses

SOJOS Retro Aviator Sunglasses

4.4 (7,499 reviews) · Score A

4.4★ with 7.5K reviews — a solid choice in Sunglasses

Full Analysis →

Where SOJOS Is Strongest

Sunglasses
4.5★ avg
8 products

Sunglasses

View all →
Small Round Classic Polarized Sunglasses
Small Round Classic Polarized Sunglasses
$16
Buy on Amazon
Retro Aviator Sunglasses
Retro Aviator Sunglasses
$14
Buy on Amazon
Sunglasses
Sunglasses
$17
Buy on Amazon
Retro Oval Sunglasses
Retro Oval Sunglasses
$14
Buy on Amazon
Trendy Rectangle Polarized Sunglasses Womens Mens
Trendy Rectangle Polarized Sunglasses Womens Mens
$14
Buy on Amazon
Trendy Oversized Polarized Aviator Sunglasses
Trendy Oversized Polarized Aviator Sunglasses
$16
Buy on Amazon

What You'll Spend on SOJOS

Most SOJOS products fall between $14 and $17.

Sunglasses: SOJOS averages $15, the category average is $48about $33 less

SOJOS sits below the category average on price — a value-focused brand. Check individual specs to confirm fit.

Expert Coverage

8 SOJOS products have coverage from independent expert publications: Wirecutter. Source links in References.

Where to Buy SOJOS

SOJOS products are available on Amazon — 8 products across 1 categories.

Browse SOJOS on Amazon →

Brand Bottom Line

Brand Score
B+
Best Product
Small Round Classic Polarized Sunglasses ($16) Buy on Amazon →
Price Level
Budget — below category average
Quality
100% of products rated 4+★
Best For
Value-focused buyers who still want reliability
Alternatives
KALIYADI (Score A-) · goodr (Score B+)

SOJOS delivers dependable value — start with its best-reviewed products. Start with the Small Round Classic Polarized Sunglasses.

Frequently Asked Questions

Is SOJOS a good brand?

SOJOS earns a Brand Score of B+ on Mubboo. 100% of its 8 products are rated 4 stars or above, which puts it among the most consistent brands in Sunglasses. The main consideration is pricing — SOJOS products average $15, $33 below the category average.

What is the best SOJOS product to buy?

Based on 19K reviews and a Mubboo Score of A+, the Small Round Classic Polarized Sunglasses ($16) is SOJOS's top pick. For a budget option, the Retro Oval Sunglasses ($14) delivers 4.6★ at 15% of the cost.

Is SOJOS worth the premium price?

SOJOS prices close to the category average ($15 vs $48), so you're not paying a brand premium.

SOJOS vs KALIYADI: which is better?

SOJOS scores B+ vs KALIYADI's A-. SOJOS trails slightly on rating (4.5★ vs 4.52★), while KALIYADI has more total reviews (111K vs 34K).

Sources & References

Product data8 SOJOS products tracked via Amazon/Keepa · last refreshed June 6, 2026.
Pricing514,606 price snapshots across the catalog · includes Amazon + official store where available.
Expert reviews8 products carry coverage from Wirecutter, RTINGS, CNET where available.
Methodology — Mubboo Brand Score v1.0: Quality (40%) · Presence (25%) · Value (20%) · Depth (15%).
Last analyzed: June 6, 2026 · updated automatically every 24 hours via ISR.

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