Downy Ultra Laundry Liquid Fabric Softener
(Fabric Conditioner), April Fresh, 44 fl oz, 60 Loads
Price as of 2026-06-19. Check Amazon for the current price.
Quick Decision
Is This Right For You?
- •Buyers who prioritize quality over price in laundry
- •Those who want a top-rated option — in the top 8% of laundry by rating
- •Risk-averse buyers — 33,033+ reviews give a highly reliable picture
- •You're on a tight budget — $2 above the category average of $16
- •OxiClean Washing Machine Cleaner — 58% cheaper at $8 (Score A)
📊 Based on data analysis of 87 products in this category.
Mubboo Score: B+
How It Compares
This Product Downy Ultra Laundry Liquid Fabric Softener | Most Popular Affresh Washing Machine Cleaner | Best Rated Downy Unstopables In Wash Scent Booster Beads | Best Value OxiClean Washing Machine Cleaner | |
|---|---|---|---|---|
| Price | $17.99 | $21.96 | $15.97 | $7.59 |
| Rating | 4.8/5 | 4.7/5 | 4.8/5 | 4.6/5 |
| Reviews | 33,033 | 290,175 | 126,478 | 55,262 |
| Mubboo Score | B+ | A- | A- | A |
What People Say
Synthesized from 40 reviews · 100% verified purchases.
Use smaller laundry loads to prevent scent beads from not dissolving; for heavily built-up washers, run multiple cleaning cycles; and start with a small amount of scent booster to avoid an overpowering smell.
- Odor elimination and long-lasting freshness
- Ease of use and convenience
- Effective cleaning and fabric care
- Good value for money
- Gentle and safe for fabrics and sensitive skin
- Scent may be too strong for some users
- May require multiple cycles for heavy odors or buildup
- Product not biodegradable or eco-friendly
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About Downy
- 11 products in our database
- Average rating: 4.8/5 across all products
- Price range: $11.74 – $55.38
- Categories: All-Purpose Cleaners, laundry
Other laundry
Bottom Line
Downy Ultra Laundry Liquid Fabric Softener earns Mubboo Score B+. Priced at $18 — a premium option, above the category average of $16. Rated 4.8/5 from 33,033+ reviews. Strong buy if: buyers who prioritize quality over price in laundry, those who want a top-rated option. Skip if: you're on a tight budget — Affresh Washing Machine Cleaner (Score A-, $22) may fit better.
Frequently Asked Questions
Is the Downy Ultra Laundry Liquid Fabric Softener worth buying in 2026?
It earns a Mubboo Score of B+, with a 4.8/5 rating from 33,033 reviews — better than 92% of laundry we track.
How much does the Downy Ultra Laundry Liquid Fabric Softener cost?
It is currently $17.99 — premium-tier pricing for laundry.
How does the Ultra Laundry Liquid Fabric Softener compare to other laundry?
The category's most-reviewed alternative is the Affresh Washing Machine Cleaner (4.7/5, 290,175 reviews, $21.96). The Ultra Laundry Liquid Fabric Softener carries a Mubboo Score of B+ vs A-.
Sources & References
Mubboo may earn a commission from purchases made through links on this page. Prices and availability are accurate as of the last sync (2026-06-19) and may change.