
Sony 43-Inch Class 4K Ultra HD BRAVIA 3 LED Smart TV
with Google TV, Dolby Vision HDR, and Exclusive Features for PlayStation®5 (K-43S30)
Price as of 2026-06-03. Check Amazon for the current price.
Quick Decision
Is This Right For You?
- •Sony loyalists — the brand spans 106 products in our database
- •TCL 55" Class 4-Series 4K UHD HDR Smart Roku TV offers a better rating (4.6/5) at a similar or lower price ($326)
- •Roku Smart TV 2026 — 56% cheaper at $220 (Score A-)
- •TCL 55" Class 4-Series 4K UHD HDR Smart Roku TV — higher rated at 4.6/5 ($326)
📊 Based on data analysis of 59 products in this category.
Mubboo Score: B+
How It Compares
This Product Sony 43-Inch Class 4K Ultra HD BRAVIA 3 LED Smart TV | Most Popular TCL 55" Class 4-Series 4K UHD HDR Smart Roku TV | Best Rated Roku Smart TV 2026 | Best Value Samsung 43-Inch Class Crystal UHD U8000F 4K Smart TV | |
|---|---|---|---|---|
| Price | $498 | $325.74 | $219.99 | $227.99 |
| Rating | 4.4/5 | 4.6/5 | 4.5/5 | 4.2/5 |
| Reviews | 1,456 | 23,506 | 1,765 | 3,518 |
| Mubboo Score | B+ | A+ | A- | A- |
Quick Specs
- Size
- 43 inches
- Color
- Black
- Base Width
- 28.25 Inches
- Model Year
- 2024
- Resolution
- 4K
- Tuner Type
- ATSC
- Unit Count
- 1.0 Count
- Audio Input
- HDMI
What People Say
Synthesized from 40 reviews · 100% verified purchases.
Consider adding an external streamer to avoid sluggish built-in interfaces, and a soundbar for improved sound. A strong Wi-Fi connection is crucial.
- Picture quality
- Value for price
- Easy setup
- Sound quality
- Smart platform
- Sluggish smart TV interface or intrusive setup
- Remote control lag or design flaws
- Occasional black screen or connectivity issues
Expert Picks in 4K TVs
- Hisense U8QG Series — Best LCD/LED TV
- Vizio Mini LED Quantum Series — Best budget 4K TV
Category recommendations from independent expert publications. Source links in References.
Related Video Reviews
- 📹 OLED, QLED, or Mini-LED? Which to TV Buy in Early 2026 — Digital Trends
- 📹 Mini LED vs OLED TVs 2026! Don't make a mistake — The Viewing Angle
- 📹 The Best TVs To Buy in 2025 | OLED, QLED, and Mini LED! — RTINGS Home Theater
Key Features
- ✦GOOGLE TV WITH GOOGLE ASSISTANT: Get access to all your favorite streaming apps in one place with Google TV. And with Google Assistant, simply use your voice to search and ask ques…
- ✦YOUR FAVORITE STREAMING APPS IN ONE PLACE: Get access to all your favorite streaming apps, including Netflix, Prime Video, Disney+, YouTube, the Apple TV app, Crunchyroll, and many…
- ✦MOVIES INCLUDED WITH THE BRAVIA TV: Streaming high-bitrate, high-quality 4K UHD movies included with the SONY PICTURES CORE app (formerly BRAVIA CORE). Get 5 credits to redeem on l…
- ✦MORE IMMSERVIVE MOVIE EXPERIENCE: Get a truly cinematic viewing experience with support for 4K HDR, Dolby Vision and Dolby Atmos.
- ✦INTELLIGENT TV PROCESSING: 4K HDR Processor X1 intelligently enhances every scene in real-time boosting color, contrast, and clarity.
Source: product listing on Amazon.
About Sony
- 106 products in our database
- Average rating: 4.3/5 across all products
- Price range: $9.99 – $2898
- Categories: 4K TVs, AV Receivers, Bluetooth Speakers, blu-ray-players-and-recorders, Bookshelf Speakers, Camera Lenses
Other 4K TVs




Bottom Line
Sony 43-Inch Class 4K Ultra HD BRAVIA 3 LED Smart TV earns Mubboo Score B+. Priced at $498 — a mid-range option, below the category average of $843. Rated 4.4/5 from 1,456+ reviews. Strong buy if: sony loyalists. Skip if: tcl 55" class 4-series 4k uhd hdr smart roku tv offers a better rating (4.6/5) at a similar or — TCL 55" Class 4-Series 4K UHD HDR Smart Roku TV (Score A+, $326) may fit better.
Frequently Asked Questions
Is the Sony 43-Inch Class 4K Ultra HD BRAVIA 3 LED Smart TV worth buying in 2026?
It earns a Mubboo Score of B+, with a 4.4/5 rating from 1,456 reviews — better than 63% of 4K TVs we track.
How much does the Sony 43-Inch Class 4K Ultra HD BRAVIA 3 LED Smart TV cost?
It is currently $498 — mid-tier pricing for 4K TVs.
How does the 43-Inch Class 4K Ultra HD BRAVIA 3 LED Smart TV compare to other 4K TVs?
The category's most-reviewed alternative is the TCL 55" Class 4-Series 4K UHD HDR Smart Roku TV (4.6/5, 23,506 reviews, $325.74). The 43-Inch Class 4K Ultra HD BRAVIA 3 LED Smart TV carries a Mubboo Score of B+ vs A+.
Sources & References
Mubboo may earn a commission from purchases made through links on this page. Prices and availability are accurate as of the last sync (2026-06-03) and may change.