ACT
Brand Score A-12 products · 1 categories · Avg 4.72★ · 75,884 reviews
Price range $4 – $20
Last analyzed: June 18, 2026
Browse products ↓Quick Take on ACT
Score: A-- •Nearly every product (100%) earns 4+ stars — this brand rarely disappoints
- •76K buyer reviews across the lineup — a well-established track record
- •A specialist in mouthwash (4.72★ average) rather than a generalist
- •Priced below the category average — verify individual specs match your needs before buying
- •A narrow lineup (1 category) — limited options if you want range
ACT Kids Anti-Cavity Fluoride Rinse
4.8★ with 16K reviews — top-rated in mouthwash
Brand Score: A-
A- in mouthwash — ACT's 12 products average 4.72★ across 1 category, with mouthwash as the strongest line (4.72★ avg).
ACT earns a Brand Score of A- on Mubboo, based on analysis of 12 products across 1 category. Quality consistency (100/100) is the brand's strongest dimension, with 100% of products rated 4 stars or above. Category depth (13/100) is the area with the most room for improvement. ACT's primary strength is in mouthwash, where it averages 4.72★.
How we calculate Brand Score
Quality Consistency (40%): percentage of products rated 4+ stars
Market Presence (25%): total review volume, log-scaled
Value Positioning (20%): average price vs category average
Category Depth (15%): number of active product categories
Based on 12 ACT products · last analyzed June 18, 2026.
How ACT Compares
ACT | Most Popular Listerine | Highest Rated TheraBreath | Best Value Crest | |
|---|---|---|---|---|
| Avg Rating | 4.72★ | 4.72★ | 4.75★ | 4.69★ |
| Total Reviews | 75,884 | 290,797 | 154,956 | 74,459 |
| Avg Price | $8 | $11 | $16 | $14 |
| Brand Score | A- | A- | A- | A- |
Show more details
| Products | 12 | 33 | 19 | 18 |
| Quality Rate | 100% | 100% | 100% | 100% |
| Categories | 1 | 1 | 1 | 1 |
ACT
Avg Rating: 4.72★
Reviews: 75,884
Avg Price: $8
100% rated 4+★
Our Top 3 from ACT
ACT Kids Anti-Cavity Fluoride Rinse
4.8★ with 16K reviews — top-rated in mouthwash
ACT Anticavity Zero Alcohol Fluoride Mouthwash 18 fl.
4.8★ with 8K reviews — top-rated in mouthwash
ACT Kids Anticavity Fluoride Rinse Groovy Grape 16.9
4.7★ with 22K reviews — top-rated in mouthwash
Where ACT Is Strongest
mouthwash
What You'll Spend on ACT
Most ACT products fall between $4 and $20.
ACT sits below the category average on price — a value-focused brand. Check individual specs to confirm fit.
Where to Buy ACT
ACT products are available on Amazon — 12 products across 1 categories.
Browse ACT on Amazon →Brand Bottom Line
- Brand Score
- A-
- Best Product
- Kids Anti-Cavity Fluoride Rinse ($4) Buy on Amazon →
- Price Level
- Budget — below category average
- Quality
- 100% of products rated 4+★
- Best For
- Value-focused buyers who still want reliability
- Alternatives
- Listerine (Score A-) · TheraBreath (Score A-)
Consistent ratings and fair prices make ACT a low-risk pick. Start with the Kids Anti-Cavity Fluoride Rinse.
Frequently Asked Questions
Is ACT a good brand?
ACT earns a Brand Score of A- on Mubboo. 100% of its 12 products are rated 4 stars or above, which puts it among the most consistent brands in mouthwash. The main consideration is pricing — ACT products average $8, $9 below the category average.
What is the best ACT product to buy?
Based on 16K reviews and a Mubboo Score of A+, the Kids Anti-Cavity Fluoride Rinse ($4) is ACT's top pick. For a budget option, the Anticavity Zero Alcohol Fluoride Mouthwash 18 fl. ($4) delivers 4.8★ at 9% of the cost.
Is ACT worth the premium price?
ACT prices close to the category average ($8 vs $17), so you're not paying a brand premium.
ACT vs Listerine: which is better?
ACT scores A- vs Listerine's A-. ACT matches on rating (4.72★ vs 4.72★), while Listerine has more total reviews (291K vs 76K).
Sources & References
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